Ecommerce insights

This is where you’ll find detailed insights on the state-of-play in the ecommerce world, with the latest research from our data scientists. We publish an insights piece every month and you’ll find actionable strategies in each one.

Cost of living crisis | Herdify

Whitepaper: How eCommerce brands can survive the cost-of-living crisis

With the cost-of-living crisis hitting home, consumers are keeping a close eye on what they’re spending. How can brands deal with these challenging conditions?

Online credit card payment

How to grow eCommerce market share without increasing ad spend

To increase your market share, you have to increase your spend, right? Well, it’s certainly one method, but if you tap into the power of word-of-mouth, you can increase ROI while keeping your budget where it is.

Do something great | Herdify

How subscription businesses such as Spotify, Hello Fresh or Xero could smash their growth targets with Herdify

Herdify have been working with many UK-based subscription businesses, and all have the same problem. They had experienced strong growth but were witnessing declining organic traffic and diminishing returns from the advertising spend. In short, they were spending more and getting less.

Computer mother board

The story behind 184% ROI for a cyber security customer

Herdify worked with the UK division of a global cyber security business to increase their sales and marketing effectiveness. Here we show the steps from start to finish that resulted in a 184% ROI.

Friends in conversation | Herdify

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