Attribution in a post cookie world / Data for Bluffers #19

1 August 2022

This week, we’re joined by the head of data science at Andy Aldersley at Anything Is Possible to discuss attribution in a post-cookie world.

First, we cover what attribution is and then some of the ways it’s evolving to cope with the phasing out of cookies and the questions to ask to get the most from your attribution team.

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